Useful hacks

How a Virtual Receptionist Benefits Real Estate Professionals

Probably every Real Estate Professional has heard some variation of the 5 minute rule when it comes to contacting leads. If you haven’t let us put you up to speed with a few:

  • Taking longer than 5 minutes to respond to a lead equates to an 80% decrease in Lead Qualification.

  • 78% of customers buy from the first responder.

  • Sales conversions are 391% higher in the first minute.

  • 55% of realtors take over 5 days to respond.

Why is this important? Because they all imply that to stay ahead as a realtor, you must be always available to answer your phone. This, we all know is not really possible. Between open houses, driving, meeting buyers, sellers, and going about the rest of your day, phone calls may not be at the top of your list. And this, is where a virtual receptionist solution comes in.

A virtual receptionist can make sure that you do not miss any calls and that they are always answered on time. We have already discussed why this is important so let’s look at how virtual receptionists can seamlessly integrate with your operation.

Whenever a call comes in from a potential buyer or seller, it will be answered promptly by a virtual receptionist. Virtual receptionists tend to be very professional and joyful. They have been trained to handle all types of callers gracefully.

Yes, a virtual receptionist may not have the necessary knowledge to do what you do, nor they may have information about your listing. But they can buy you time. Buying you time is of great importance in an industry defined by the speed in which you tend to your potential buyers.

Think of the following two scenarios:

  1. Realtor A is a busy person. He takes all his calls through his cellphone. Often, whenever someone calls, Realtor A is busy. Thus, the call goes to voicemail. The caller waits for a bit and decides to call the next realtor on his list.

  2. Realtor B is a busy person. He, however, has a trusty virtual receptionist service and lets them handle all the calls. Every time someone calls inquiring about a property, a virtual receptionist operator answers the call within 2 rings and takes control of the call. Masterfully, the operator takes down the caller’s name, number, the full address of the property they are interested in along with a brief message and proceeds to tell the caller that they will be getting a call back shortly with all the information they require. The caller feels like they are in good hands and proceeds to sit back and relax as they wait for your call.

    As you can see, Realtor B has a better control of their time and can make most of his day just by having an answering service. He may not be able to wait until the end of the day to get back to his lead, but he at least gets an extra 15 or 20 minutes that Realtor A certainly did not have.


    A virtual receptionist service is an essential tool for all realtors looking to excel in today’s high speed market. If you would like to know more about virtual receptionist applications to Real Estate or how they can help you, feel free to check out Easybee Answering Services. At Easybee, operators are trained to understand the needs of the Real Estate industry so that leads are delivered promptly and effectively to you.

    Check out Easybee’s 2-week free trial  

 

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