The Key to Customer Retention

Business today is very competitive. You can't get comfortable with your clients or assume you're the only business in the industry. If you do, before you know it, competitors will steal your customers, and your business will struggle.

So how do you retain your customers?

It all comes down to customer service. Customers want to be treated right. They want to feel seen and heard and know that they are important to you, which boils down to three key factors.

Being Polite

There's nothing worse than being greeted on the phone with a grumpy greeting from someone that obviously doesn't like their job. You should always ensure that anyone that answers your phone should be cheerful, polite, and helpful.

This sets the positive tone for the conversation and helps your customers feel at ease. If they feel uncomfortable when calling your business, what type of business can they expect to receive?

Being polite goes a long way in creating a lasting relationship with your customers.

Consistently Good Customer Service

Your customers want to know what to expect each time they call your business. If you have some employees that are cheerful and polite and others that rush through phone calls and don't listen carefully, you give your customers mixed signals.

Instead, provide your customers with a stable message on what type of service they can expect each time they call your business. No one likes guessing, 'will I get the happy or upset person today?'

Patience is the Key

Everyone knows that dealing with customers isn't easy, but patience is crucial. You must be able to handle all types of customers, whether happy, mad, or sad. Without patience, your customers won't feel appreciated and will go elsewhere. So even with the angriest or most difficult customers, patience is the key to winning them over and keeping them as loyal customers.

Retaining Customers is an Art

You can sell the best product in the world, but you won't win over your clients if you don't have great customer service. You need a reliable person answering the phones, greeting customers happily, and providing the level of customer support they need. Unfortunately, it doesn't come naturally to everyone, and some business owners are too busy to be able to juggle all the responsibilities.

Final Thoughts

If you're worried about your company's level of customer service, consider hiring a virtual receptionist like Easybee. Our receptionists are kind, thoughtful, patient, and experienced. In addition, each employee offers top-notch customer service for every customer that calls your business.

With a virtual receptionist, you won’t risk missed calls, mistakes, or messages that don't make it to the right person. Instead, treating your customers how they want to be treated from their first phone call is the best way to ensure your business's bottom line.

Take your business to the next level with Easybee. Your clients will appreciate it!

Try Easybee Answering Services for free through our 2 week free trial.