Every business is in search of increasing their profitability. Just like many roads lead to Rome, many actions may lead to profitability as well. At Easybee, we believe that hiring a virtual receptionist service can be of great help in the pursuit of maximizing your business’s success. In this article, we visit 4 reasons why a virtual receptionist service can help you improve your bottom line.
Avoid Missing Leads
A path to profitability is to increase your revenue while all your costs stay roughly the same. Assuming your marketing costs do not increase, you will want to maximize the leads that you capture and convert. We can attest that few things in business are as painful as having a lead slip through our fingers. Once a lead calls your number, most of the hard work has been done. They are coming to you with the likely decision of becoming your customer.
However, whenever they get a voicemail, all that momentum is immediately lost. Over 80% of people will not leave a voicemail if they get prompted to do so. So, these are clients that will most likely get back to their research and find another provider amongst your competition. Making sure that no lead call goes unanswered is an important step in maximizing your business’s revenue and growth potential.
Reducing Customer Service Costs
Another path to profitability is to maintain revenues while reducing costs. A big chunk of a business’s costs lies in its customer service. After all, businesses are heavily criticized over their customer service proficiency. The use of an answering service helps you streamline how you interact with your customers.
After using a virtual receptionist service for a few months, your clients start falling in line and understanding how you have streamlined communication with them. They will be appreciative about always having their calls answered and their messages relayed yet they will be more patient in waiting for a resolution. Streamlining your customer service will allow you to cut down on excess customer service resource, thus cutting your costs.
Increasing Billable Hours
By increasing billable hours, you become more efficient. Your work time in the day is finite, but by increasing the portion of it that you are billing, you are immediately increasing your profits. To do this, you want to limit unscheduled client interactions. This may sound counterintuitive if you are also striving to improve your customer service.
However, the aim is to limit YOUR unscheduled client interactions. Clients are often calling professionals for “one quick question” that evolves into a 30-minute phone call that you may just not feel right about putting in the bill. Adding an answering service to your team can help by making your clients feel well taken care of while keeping your schedule pristine. A good answering service can schedule your clients so next time you talk to them they are aware they are on the clock.
Reducing Hardware and Infrastructure Costs
Using an answering service as the backbone of the communication structure with your clients can go beyond saving on personnel. You are also saving on the infrastructure that you would have needed to house those personnel. Having a receptionist, regardless of whether she was in office or working from home, means that you need to spend on a computer, phone terminal, space, desk, and more. These are expenses you will not face with an answering service. Over the years, we have seen small businesses successfully transition from a physical space to an entirely virtual operation while increasing their sales and decreasing their costs.
Like we mentioned earlier, several paths may lead to profitability. We may be biased about using a Virtual Receptionist Service to improve your earnings, but we know have seen dozens of success stories among our clients.
f you would like to learn more about how Easybee can help you, feel free to contact us through our website here.
